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Website & sales copy
Homepages, landing pages, SaaS and ecommerce pages that say who you help, what changes for them and why you, before the visitor loses interest.
See these servicesCopywriting & editing studio
I write and edit website pages, landing pages, email flows and search content for SaaS teams, ecommerce brands and founders, so the right people understand your offer fast and know what to do next.

Umair Zarar · Founder & writer
We provide innovative, end-to-end solutions for all your business needs.
Close your month-end books in 3 days, not 12, without adding headcount.
What I write
Most projects fall into one of these. If yours doesn't, describe it in the quote form and I'll tell you honestly whether it's a fit.
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Homepages, landing pages, SaaS and ecommerce pages that say who you help, what changes for them and why you, before the visitor loses interest.
See these services02
Welcome, abandoned-cart and winback flows, newsletters and cold outreach that read like a person wrote them, because one did.
See these services03
Articles, case studies and answer-style pages that help real buyers and give Google and AI assistants something clear and quotable to work with.
See these services04
Business documents, AI drafts, dissertations and admissions essays edited for clarity, flow and correctness, with every change tracked.
See these servicesSelected work
Each piece includes the full copy: every email, every section, every edit, with notes on why it's written that way.
A full demo-request landing page for a month-end close tool, rewritten from a feature list into a page a finance controller can understand in ten seconds.
A three-email welcome flow and a two-email abandoned cart flow for a small-batch candle brand: subject lines, preview text, body copy and timing.
A prioritised copy audit of a physiotherapy clinic's website, followed by a rewritten homepage hero, services intro and booking section.
Popular services
A practical audit of your website copy, messaging, CTAs and conversion flow with clear recommendations for improvement.
From $199
Complete homepage, About, and Services page rewrite in one project — audited, restructured, and rewritten for clarity, conversion, and brand voice.
From $599
Homepage, feature, pricing, demo, and landing page copy that explains your product and converts visitors into trials.
From $199
Focused landing page copy for ads, lead magnets, launches, waitlists, webinars, services and high-intent campaigns.
From $299
Welcome flows, abandoned cart emails, post-purchase emails, product launches, retention and promotional campaigns.
From $149
Content optimized for Google AI Overviews, ChatGPT-style search, Perplexity-style answers, featured snippets and answer engines.
From $399
How it works
You'll know the scope, price, delivery date and number of revisions before paying anything. Payment is by Payoneer request once you approve the quote.
How payment worksYou share the goal, audience and any existing copy. I ask the questions that matter, then send a fixed quote with scope, delivery date and revisions.
Before writing, I map what the reader needs to hear and in what order. For bigger projects you see and approve this outline first.
You receive clean, ready-to-publish copy with notes on the key choices. The agreed revision round is included in every quote.
Client reviews
“Khan delivered professional, submission-ready work that exceeded expectations. Communication was proactive with clear checkpoints, and delivery was on time. Attention to detail and integrity made collaboration smooth and effective. He elevated the letters of recommendation while preserving their original voice. Highly recommended.”
“Everything was excellent! I gave extremely detailed instructions for this project and I am very satisfied with the final results! Everything was an easy process indefinitely felt like I could tell him what I needed and what needed to be tweaked. Thank you!”
“It was a truly wonderful experience collaborating with Khan! He is very kind, always responds promptly, and communicates in a professional, authentic, and polite manner. Wishing Khan a booming business!”
“Extremely Good! Excellent service! Keeps his word and always finish on time! Khan will never let you down!”
“He is a very nice, polite, and humble person who clearly understands his work and consistently delivers on time.”
“Very responsible! A very pleasant experience, and the price was very reasonable.”
Packages
For when you need a set of pages or a full email system rather than a single piece.
Your site looks fine but doesn’t explain the offer clearly, and enquiries are slower than traffic suggests.
Homepage · About page · Up to 3 service pages · Voice & CTA guide
You have a list and traffic but your automated emails are thin, generic or missing entirely.
Flow map · Welcome, cart & winback copy · Subject line variants · Segmentation notes
Your product is good but the site reads like a feature list, and demo or trial sign-ups reflect that.
Homepage · Feature pages · Pricing page · Demo & onboarding emails
You want to show up when buyers ask Google’s AI features, ChatGPT or Perplexity about your category.
Visibility audit · Topic & entity gaps · Answer-page plan · Refresh roadmap
From the blog
Abandoned cart text messages that bring shoppers back: what to send, when to send it, and how SMS should work alongside your cart emails.
· 5 min read
How to build a B2B cold email sequence: how many follow-ups to send, how far apart, and what each email should say, with examples.
· 6 min read
UX microcopy examples for error messages, buttons, empty states and forms that cut confusion-driven support tickets.
· 7 min read
No. I do not write dissertations, theses, research papers, or assignments. I only edit, proofread, and polish existing documents you have already written.
Yes. I write SaaS website copy, ecommerce copy, product descriptions, landing pages, service pages, and conversion-focused web content.
Yes. I can write Klaviyo welcome flows, abandoned cart emails, promotional emails, post-purchase sequences, and retention campaigns.
Yes. I write full video sales letter scripts including the hook, story, offer, objection-handling, and close — for courses, coaching, SaaS, and DTC brands.
Yes. I write B2B cold email sequences with subject line variants, follow-ups, and breakup emails formatted for tools like Apollo, Instantly, and Lemlist.
Yes. I create positioning statements, value propositions, messaging pillars, taglines, and brand voice guides for startups and growing companies.
After we agree on scope, timeline, and price, I send a Payoneer payment link or payment request. Work starts after the agreed advance payment is confirmed.
Send a short brief. You’ll get a reply from me, not an account manager, with a recommended scope, a fixed quote and a delivery date.